Opinion

When AI Sparks Strong Feelings: What's the Fuss?

WNWNIAI Newsroom 1 min read(updated 2 July 2026)
Reviewed by the WNIAI Newsroom · Independent Australian AI coverage
When AI Sparks Strong Feelings: What's the Fuss? — illustrative image

You've probably heard more and more about Artificial Intelligence (AI) popping up in different industries, and the world of video games is no exception. David Gaider, a well-known writer and co-creator of the popular 'Dragon Age' game series, recently called AI a "virulent plague" in an interview. These are strong words, and it highlights a growing debate in creative fields about AI's role.

Gaider's concerns largely stem from the idea that current AI tools, particularly those that generate content like stories or art, are not truly innovative. Instead, he argues they Frankenstein together existing works and ideas without genuine understanding or a soul. He fears this could lead to a 'race to the bottom' where originality and genuine human creativity are devalued, and jobs for human writers and artists become scarce.

For small business owners and everyday Aussies, this conversation is an important one, even if you’re not a gamer. It gets to the heart of what we value in human work and how new technology changes industries. While AI promises efficiency and new possibilities, it also raises legitimate questions about quality, intellectual property, and the future of creative roles.

It's a reminder that not everyone sees AI as a purely positive force. As AI tools become more widespread, we'll continue to hear these different perspectives, especially from those whose livelihoods and passions are tied to human originality. Understanding these viewpoints helps us all think more critically about how AI will reshape our world, not just in games, but across many sectors.

Why it matters

This discussion about AI in creative industries affects areas beyond games, impacting anyone involved in writing, art, or content creation. It asks important questions about how we value human originality and what happens to jobs when technology can mimic creative work.

#ai creativity#ai ethics#game development#job impact#creative industries#artificial intelligence#writer's perspective
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